We live in a world where there’s an app for everything – and that’s not always a good thing. From loyalty programs to smart home controls, fitness tracking, and even grocery shopping, almost every company asks users to download and … Read More
Author Archives: admin

TAGBASE @ Startup World Cup Pre-Final in Vienna!
No April Fools’ joke – on April 1st, 2025, TAGBASE had the incredible opportunity to take the stage at the Startup World Cup Pre-Final in Vienna (https://www.startupworldcup-austria.com/). Our CEO & Co-Founder, Manuel Mertl, delivered a powerful pitch showcasing our vision … Read More

Counterfeit Child Car Seats Are Flooding the Market — Here’s How TAGBASE Can Help
At TAGBASE, we’ve always believed that product authenticity isn’t just about brand protection — it’s about protecting people. That’s never been clearer than in the latest wave of counterfeit child car seats being sold. According to ABC News, counterfeit car … Read More

Fake Documents in the AI Era: Why Authenticity Needs a New Infrastructure
In a world where AI can now generate convincing images of documents that never existed — from invoices to certificates — how do we prove what’s real? At TAGBASE, we usually focus on physical product authenticity: luxury goods, cosmetics, art, … Read More

Counterfeit Medical Devices: A Growing Threat to Patient Safety — and How TAGBASE Fights Back
In the world of healthcare, trust isn’t optional — it’s critical. But that trust is under attack. The rise of counterfeit medical devices is putting lives at risk, eroding confidence in brands, and creating costly regulatory headaches for manufacturers. From … Read More

TAGBASE Selected to Pitch at Startup World Cup Austria 2025!
We’re excited to announce that TAGBASE has been selected to pitch at Startup World Cup Austria 2025 in Vienna! As part of the Pre-Event Team Vienna, we’ll be competing on April 1st at Ottakringer Brauerei during the AustrianStartups Summit. The … Read More

Protecting Our Pets: Combating Counterfeit Veterinary Medicines with TAGBASE
The growing market for pet care and animal health products has unfortunately led to a rise in counterfeit veterinary medicines. These fake products pose serious risks to animal health, endanger consumer trust, and threaten the integrity of legitimate pharmaceutical companies. … Read More

Supporting Austria’s Digital Product Passport Initiative: How TAGBASE Can Help
Austria’s recent push toward implementing the Digital Product Passport (DPP) marks a significant step forward in enhancing product transparency and sustainability. The PASSAT project is playing a crucial role in developing strategies and solutions to prepare businesses for this shift. … Read More

Fighting Counterfeit Wine in the Industry: How TAGBASE Offers a Secure Solution
The global wine industry has long struggled with counterfeit products — a challenge that not only threatens producers but also puts consumers at risk. Recently, Austrian winemaker Willi Opitz announced plans to tackle this issue by using holographic labels to … Read More

How TAGBASE’s NFC Technology Can Ensure Fair Play in Ski Jumping
The recent ski jumping scandal involving Norwegian athletes Marius Lindvik and Johann Andre Forfang at the Nordic World Ski Championships in Trondheim has once again raised concerns about fair play and equipment compliance in the sport. As a result of … Read More